On February 16, a training seminar on the topic “Effective Communication” organized by the Ministry of Science and Education and the Media Development Agency was held.
The main goal of the training seminar is to improve knowledge and skills related to the analysis of accounts in social networks of scientific and higher educational institutions, the correct use of communication tools, organization of communication and other areas, as well as promoting the development of professional skills in the field of media. The training seminar was attended by employees responsible for public relations of scientific institutions of ANAS, transferred to the subordination of the Ministry and universities, as well as media representatives.
Speaking at the opening ceremony, Executive Director of the Media Development Agency Ahmed Ismayilov spoke about the reforms carried out in the field of media. Ahmed Ismayilov said that the main part of these reforms was the organization of proper communication with society.
Adviser to the Minister of Science and Education Elnur Nasibov, who participated in the opening ceremony, said in his speech that strengthening the communications of institutions subordinate to the ministry was one of the main priorities. The adviser to the minister added that since December of last year, monitoring has begun to determine the needs of the fields of science. In the near future, the approval of new charters of scientific institutions under the Ministry is expected.
Adviser to the Minister of Science and Education Nijat Mammadli said that the main issue today was the popularization of science. It is very important to direct information most of all to facts, not to give false information, and serious steps should be taken to popularize science in society.
Speaking further, Vice-President of ANAS, Director General of the Institute of Information Technologies Rasim Aliguliyev expressed satisfaction with the organization of this training seminar. Rasim Aliguliyev emphasized the importance of strengthening existing relations between the ministry and its subordinate institutions and the effective organization of communication work, and also noted the importance of such trainings.
Then Jasarat Valehov, head of the public relations sector of the Ministry of Education and Science, made a report on the topic “Analysis of accounts of scientific institutions and universities in social networks”.
In continuation of the training seminar, presentations were made by Parvana Ibrahimova, expert of the Media Development Agency (“Media Literacy”), Veli Alibeyov, head of the Alibeyov Communication and Consulting Company (“Building successful communication, proper use of communication tools”), trainer Togrul Alekberov (“ Effective Presentation Skills”), trainer Fakhri Agayev (“Personal and Professional Development”), PR and Communications Specialist Azer Nazarov (“Principles of PR and Communications for Educational Institutions”), and Rashad Jafarov, Head of Tahsil TV, spoke on the topic “Opportunities for cooperation with Education TV” and shared their experience.
Within the framework of the training-seminar, discussions were held, and answers to the questions of the participants were given.